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Hello Again!

For as long as I can remember, I've been passionate about creating. Growing up, I embraced every opportunity to draw, paint, and journal about my life. Once I was old enough to have a phone, I began capturing moments digitally. My passion for digital story telling began with creating travel diaries during family vacations. I wanted to be able to capture the heart of an experience with a video I could share with all of my friends. From there, my passion only grew.

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In college, I chose to study Media Arts and Design in London. While studying there, I interned at an English company, which greatly expanded my cultural competence and expanded my international marketing skills. My love for being abroad led me to work in Lisbon the following summer at ARTMO. These international experiences have broadened my worldview and exposed me to the most amazing and unique cultures.

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One of the most meaningful aspects of traveling for me has always been capturing the perfect moment that conveys the emotions behind it.  Although I still love to draw and paint, I've found great passion in creating digital diaries of my travels and my life. I find that the more I capture, the more I fall in love with creating. 

Experience

James Madison University CHBS

September 2024

May 2025

Social Media Assistant

  • Designed graphics and photography in Adobe Creative Suite to align with JMU branding and enhance CHBS (College of Health and Behavioral Studies) Instagram and Facebook

  • Researched and incorporated current social media trends into content creation, producing engaging posts that resonated with student and faculty audiences

  • Collaborated on and organized the social media content calendar, contributing creative ideas and planning posts to maintain consistent, on-brand communication

ARTMO

June 2024

July 2024

Digital Marketing Intern

  • Developed and executed a digital marketing strategy to launch international art masterclasses, increasing social media engagement and audience reach

  • Created targeted graphics and campaign copy for social media, strengthening brand visibility and supporting digital marketing initiatives

  • Tracked campaign performance using social media analytics and provided recommendations to optimize future media efforts

Raishma

September 2023

December 2023

Marketing Intern

  • Developed social media marketing strategies in collaboration with cross-functional teams to boost engagement and increase brand visibility internationally

  • Shot and edited short-form video content optimized for TikTok, Instagram, and Facebook to support marketing campaigns and audience engagement

  • Collaborated on blog content development, writing posts that aligned with campaign goals and audience interests

Leadership

Zeta Tau Alpha

December 2023

December 2024

VP of Communications

  • Led social media strategy and managed TikTok, Instagram, and website platforms for 250+ members, boosting engagement by 12% and increasing followers by 1,000+

  • Designed and executed multimedia campaigns (video, graphic, and copy) that strengthened recruitment strategies and brand communication

  • Oversaw a $12,000 media budget and collaborated with external vendors to execute campaigns supporting recruitment and brand awareness

Education

James Madison University

August 2021

May 2025

Bachelor of Arts

Creative Advertising 

Honors: Magna Cum Laude, Phi Beta Kappa 

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